Germany, France and Switzerland

 

This program has reached maximum enrollment. 

  

Travel Dates: May 18-26, 2008

 

Professor:     Dr. Joseph Bonnici, Professor of Marketing

                   (860) 832-3265 (office) or (401) 837-6987 (cell) or bonnicij@ccsu.edu

 

Course:        Marketing 495: Field Studies in International Marketing, 3 credits OR

                   Marketing 498: Marketing Topics: Field Studies in International Marketing

 

Scholarships:  Students may apply to receive a $500 scholarship for this program.  The

                     scholarship application is incorporated into the Program Registration Form. 

                     To be eligible for scholarship consideration, students must be matriculated at

                     CCSU, have a GPA of at least 2.5, and register for at least one of the 3-credit

                     courses associated with the course abroad program.

 

Cost:            The cost of this program, exclusive of tuition and registration fees, is $1,995 per

                    person, based on double occupancy and a minimum of 14 participants.

 

Program Registration Deadline:   February 13, 2008

 

Summertime in Europe

Come spend part of your Summer studying in the cultural heartland of Europe. Lodging will be at a German gausthaus close to the river Rhine.

 

Join us for an immersion in International Marketing as we tour the ancient German cities of Freiburg and Heidelberg, university centers in the broader Baden area. We will visit Strasbourg in France, the political capital of the European Union. We will stroll leisurely through the cobbled streets of Colmar, the French city of outstanding gastronomy, the world-renowned Unterlinden museum, and the birthplace of A. Bartholdi the architect of New York’s Statue of Liberty.

 

Walk from Kornmarkt to centuries-old Heidelburg Castle after shopping in the long and narrow Haupstrasse lined with cafes and exquisite shops; sit in a “glasshouse” boat that cruises you along Strasbourg’s water canal decked with ornate French balconies and windows; and take the cable car to the Schauinsland mountain in the Black Forest.

 

This is a journey where you will encounter culture wherever you go, from the sights, tastes, and aromas of the Alsace region’s bread and pastry shops to the most beautiful church steeples in Germany.

 

International Marketing will be come to life in the heart of Europe where you will witness first hand the application of fashion marketing and agricultural marketing, international travel and tourism, international advertising and franchising, cultural environments, open-air markets in Medieval squares, pricing in different currencies, and the latest business developments in the European Union.

 

CCSU marketing professor Joseph Bonnici spent twenty-four years living in Europe. He designed and will lead this study abroad program

 

The cost includes round-trip economy class airfare, airport transfers in the U.S. and abroad, breakfast daily, two dinners, ground transportation, entrance fees to all required sites, and mandatory supplemental insurance.

 

Click here to view Professor Bonnici's Website about this program